A rebrand of the remarkable iconic Coastline Travel Group without many changes the goal was to keep the identity uplifting it to a more updated visual identity, from the logo to colors and branding.

The look and feel of the brand are based on the colors that place people into the vacation mood with serene colors of blue, recalling cruise travels and beaches, Coastline is located in the USA.

We additionally did a branding differentiation between Coastline Group and Coastline Travel Advisors, the group with more corporate darker colors, and the travel with more bright and white colors speaking more to the traveler's audiences.

Art Director: Tomás Delft

Client: Coastline Travel Group

Copywriting: João Nepomuceno

Art Direction & Rebranding